You grow the brand. We'll be the freight team.

We've spent years in freight forwarding and ecommerce logistics. We know what it's like to chase forwarders for quotes, compare pricing across spreadsheets, and manage the endless back-and-forth that comes with every shipment. It's slow, repetitive, and it takes you away from actually growing your business.

We built SnipeRate because we believed this entire process could be handled by an AI agent — one that knows your products, speaks to your forwarders, compares quotes intelligently, and manages shipments from booking to delivery. Not a tool that gives you more dashboards to look at. An agent that actually does the work.

Michael Fenech speaking on stage

Meet the founder

Michael Fenech

Founder, SnipeRate · Sydney, Australia

Michael has lived every side of the ecommerce freight problem: currently selling on Amazon himself, co-founder of SKUdrop — a China-based shipping and consolidation facility moving product for Amazon sellers every day — and a tech-startup track record that includes US Series A raises.

SnipeRate is where it all converges: the shipping employee he always wished he could hire.

We turn a freight team into one sentence.

We ship fast and we listen.

SnipeRate is built in direct collaboration with the brands that use it. Every feature, every improvement, every decision is driven by what our users actually need — not what we think looks good on a roadmap.

If something is slowing you down, we want to hear about it. If there's a feature that would change how you operate, tell us — and watch how fast it gets built.

An agent, not a dashboard

The work gets done for you — quoting, negotiating, booking, managing — not surfaced for you to do.

Built at startup speed

Feedback becomes shipped product in days, not quarters. Tell us what slows you down and watch it get fixed.

Shaped by real brands

The brands using SnipeRate every day decide what gets built next — their feedback is the roadmap.